Foundations of Information Systems
Application of information systems (IS) for competitive advantage. Students learn
to apply management concepts to understand threats posed by and opportunities offered
through the effective use of IS. Students
will develop advanced competency in understanding various technologies and their effective
uses. Discussions focus on companies such as Google, Netflix, and Facebook.
BUS 240 Introduction to Entrepreneurship
This course introduces the knowledge and builds the skills needed to create new not-for-profit
and business organizations. Students learn how to observe underserved markets or communities,
generate solutions, assess them and develop a sustainable organizational model. Specific
topics include ideation, securing first clients or customers, and generating initial
funding. Offered each fall.
BUS 255 Law for Entrepreneurs
This course broadly surveys the law most crucial to entrepreneurs looking to establish
a not-for-profit or for-profit business. Emphasis will be focused on recognizing and
managing risk. Specific topics include choice of organizational structure, torts,
employment and contract law, the legal framework of finance, and intellectual property
law. Prerequisites: BUS 240. Offered each spring.
BUS 270 Special Topics
Courses treating specialized topics in accounting business, or risk management. Two
or more may be taken concurrently or repeated for credit if the topic matter is different.
Offered occasionally. Note: Successful completion of all foundation course requirements or consent of department
chair is a prerequisite to all 300-400 level BUS and I courses unless the student
is minoring in a business field or is required to take one of these courses in a major
outside the department.
BUS 280 Business and Society
A study of the business organization as part of a complex socio-economic system. Emphasis
on major problem areas associated with relations between the firm and multiple publics,
e.g., consumers, employees, government, owners. Focus on strategically managing competing
interests within constraints of social responsiveness. Open to junior and senior business
and non business majors. Offered occasionally.
BUS 329 Seminar in Information Systems
In-depth study of selected topics in information systems. Topics vary according to
student and faculty interest. May be
repeated for credit if the topic matter is different. Prerequisites: BUS218 or BUS220
or consent of department head.
BUS 331 Marketing: Principles and Management
Functions and activities of the consumer, retailer, and wholesaler. Consideration
of development of marketing programs including product planning, marketing communications,
and pricing policies.
Offered each semester.
BUS 332 Marketing in Services Industries and Not-for-Profit Organizations
Marketing problems and strategies in service organizations, including retailers, hospitals,
not-for-profit agencies, banking and arts organizations. Prerequisites: BUS331 or
Arts Management/Human Services Management minor or consent of instructor
. Offered annually.
BUS 333 Marketing Channels (W)
Course centers on the product and service distribution process and on intermediaries
between manufacturer and customer. Theoretical concepts of marketing channels, as
well as their evolution, structure, and management in both a local and national context
are covered. Topics include various forms of retailing and wholesaling, such as department
stores, restaurants, groceries, and franchises. Global dimensions are stressed since
distribution is a major strength of the U.S. marketplace, where the U.S. still serves
as a model for the rest of the world. Prerequisite: BUS 331. Offered annually.
BUS 334 Marketing and Social Responsibility
Covers the current and historical ethical, regulatory and legal issues of marketing.
Topic areas also include corporate responsibility and consumer responsibility. Prerequisite:
Offered every third semester.
BUS 335 Consumer Behavior
Application of social psychology to consumption situations. Situations include buying,
selling, and disposal of goods and services. Topics include attitudes, perception,
decision making and internal and external influences on consumer behavior. Prerequisite:
BUS 339 Seminar in Marketing
In-depth study of selected topics in marketing. Topics vary according to student and
faculty interests.May be repeated for credit if the topic matter is different. Prerequisite:
BUS 331 or consent of department head. Offered annually.
BUS 340 Management for Entrepreneurs
A continuation of the knowledge and skill building begun in BUS 240 needed for the
creation of new for-and not-for-profit organizations, with particular emphasis on
analysis, budgets and forecasts, capital budgeting, and raising capital. Prerequisite:
ACC 113 and BUS 240. Cannot be used in the following majors: accounting, business,
finance, marketing or international business. Cannot be used in the following minors:
business administration, human services management, or risk management. Offered each fall.
BUS 341 Organization and Management
An introduction to organization theory and fundamental considerations of planning,
organizing, and controlling organizations. Focus is on theories of motivation, perception,
communication, decision making, group behavior, leadership, control tools, and change
as they relate to the practicing manager in business, government, hospitals, and schools.
Offered each semester.
BUS 342 Production/Operations Management
The addressing of the production problems of manufacturing and service industries
competing in domestic and international markets. Topic areas include production technology,
capacity planning, facility location/layout, production scheduling, inventory systems,
and quality control. Quantitative methods and analytical techniques are emphasized
through problem solving. Site visits will be scheduled during some class hours; students
are responsible for their own local transportation. Open to juniors and seniors only.
BUS 344 Human Resource Management
The role of human resources management and its effects on individuals as managers
or employees. Case studies are used extensively. Individual and group behavior are
BUS 349 Seminar in Management
In-depth study of selected topics in management. Topics vary according to student
and faculty interests. May be repeated for credit if the topic matter is different.
Prerequisite: BUS 341 or consent of department head. Offered annually.
BUS 355 Business Law I (Legal Environment) (W)
Nature of law and courts; international law; crimes and torts; administrative law;
wills, trusts and estates;insurance law; antitrust law; landlord/tenant relationships.
Introduction to contracts, sales, commercial paper, secured transactions. Open to
juniors and seniors only.
Offered each semester.
BUS 356 Business Law II
Detailed coverage of topics introduced in BUS355 with additional focus on the law
of organizations. Other topics covered are appropriate for those planning to sit for
the CPA examination, such as professional responsibility, ethics, duties and liabilities.
Prerequisite: BUS355. Offered each spring.
BUS 360 Travel Seminar
A travel course designed to increase students' awareness and familiarity with the
business practices, culture, politics, and values of different countries around the
world. Students meet with business executives, educators, government officials, and
visit various business organizations and cultural sites. Prerequisite: consent of
instructor. Travel Seminars over the last ten years have gone to Argentina, Australia,
Austria, Brazil, China, Estonia, France, Germany, Hong Kong, Hungary, India, Indonesia,
Korea, Lithuania, Malaysia, New Zealand, Poland, Romania, Russia, Thailand, United
Kingdom and Vietnam.
Offered each May Term.
BUS 370 Special Topics
Courses treating specialized topics in accounting, business, or financial services
at an advanced level. Two or more may be taken concurrently or repeated for credit
if the topic matter is different. Prerequisite will depend on topic.
BUS 395 Internship in Teaching
Intensive experience in assisting with the instruction of a specific course in business.
Assignments include researching, organizing, preparing, and delivering a small number
of lectures in that class. Prerequisites: major in business, international business,
marketing; completion of 22 or more course units; minimum of 3.25 GPA in major; consent
of department head. Offered each semester and May Term.
BUS 397 Internship in Industry
Not more than one course unit may be counted toward graduation requirements. May not
be counted as general education credit or for the major or minor. Credit/No credit.
Registration must be completed prior to the beginning of the internship. Prerequisites:
consent of instructor, minimum of six business or economics courses. Offered each semester and May Term. May also be taken in the summer for an additional
tuition charge. See department head for specific requirements.
BUS 440 Project in Entrepreneurship
This course guides students through the process and experience of creating a new,
real not-for-profit or for-profit organization. Students will apply the knowledge
and skills first developed in Introduction to Entrepreneurship (BUS 240), from idea
generation through organizational planning of a scalable and sustainable entity. Students
will have substantial interaction with successful entrepreneurs. Prerequisites: BUS
240, 255, ACC 113, and BUS 340. Offered each spring.
BUS 451 International Business (G)
Organizational alternatives, trade policies and trading areas, influence of economic
nationalism, international monetary system and finance, international competitiveness,and
problems of less-developed countries. Open to juniors and seniors only. Offered annually.
BUS 455 Independent Study
Individual study directed toward a specific topic. Prerequisite: consent of department
chair. Offered each semester and May Term.
BUS 490 Strategy and Policy
A capstone course which applies major functional areas and tools to critical current
and future issues. Focuses on strategic management and its role in positioning organizations,
profit or not-for-profit, to address internal capabilities and external opportunities.
Prerequisites: business administration, accounting, international business or risk
management major; senior standing; BUS 303, 331, and 341 or consent of department
head. Offered each semester.