Application of information systems (IS) for competitive advantage. Students learn to apply management concepts to understand threats posed by and opportunities offered through the effective use of IS. Students will develop advanced competency in understanding various technologies and their effective uses. Discussions focus on companies such as Google, Netflix, and Facebook. Offered annually.
This course introduces the knowledge and builds the skills needed to create new not-for-profit and business organizations. Students learn how to observe underserved markets or communities, generate solutions, assess them and develop a sustainable organizational model. Specific topics include ideation, securing first clients or customers, and generating initial funding. Offered each fall.
This course broadly surveys the law most crucial to entrepreneurs looking to establish a not-for-profit or for-profit business. Emphasis will be focused on recognizing and managing risk. Specific topics include choice of organizational structure, torts, employment and contract law, the legal framework of finance, and intellectual property law. Prerequisites: BUS 240. Offered each spring.
Courses treating specialized topics in accounting business, or risk management. Two or more may be taken concurrently or repeated for credit if the topic matter is different. Offered occasionally. Note: Successful completion of all foundation course requirements or consent of department chair is a prerequisite to all 300-400 level BUS and I courses unless the student is minoring in a business field or is required to take one of these courses in a major outside the department.
A study of the business organization as part of a complex socio-economic system. Emphasis on major problem areas associated with relations between the firm and multiple publics, e.g., consumers, employees, government, owners. Focus on strategically managing competing interests within constraints of social responsiveness. Open to junior and senior business and non business majors. Offered occasionally.
In-depth study of selected topics in information systems. Topics vary according to student and faculty interest. May be repeated for credit if the topic matter is different. Prerequisites: BUS218 or BUS220 or consent of department head. Offered annually.
Functions and activities of the consumer, retailer, and wholesaler. Consideration of development of marketing programs including product planning, marketing communications, and pricing policies. Offered each semester.
Marketing problems and strategies in service organizations, including retailers, hospitals, not-for-profit agencies, banking and arts organizations. Prerequisites: BUS331 or Arts Management/Human Services Management minor or consent of instructor . Offered annually.
Course centers on the product and service distribution process and on intermediaries between manufacturer and customer. Theoretical concepts of marketing channels, as well as their evolution, structure, and management in both a local and national context are covered. Topics include various forms of retailing and wholesaling, such as department stores, restaurants, groceries, and franchises. Global dimensions are stressed since distribution is a major strength of the U.S. marketplace, where the U.S. still serves as a model for the rest of the world. Prerequisite: BUS 331. Offered annually.
Covers the current and historical ethical, regulatory and legal issues of marketing. Topic areas also include corporate responsibility and consumer responsibility. Prerequisite: 331. Offered every third semester.
Application of social psychology to consumption situations. Situations include buying, selling, and disposal of goods and services. Topics include attitudes, perception, decision making and internal and external influences on consumer behavior. Prerequisite: BUS 331.
In-depth study of selected topics in marketing. Topics vary according to student and faculty interests.May be repeated for credit if the topic matter is different. Prerequisite: BUS 331 or consent of department head. Offered annually.
A continuation of the knowledge and skill building begun in BUS 240 needed for the creation of new for-and not-for-profit organizations, with particular emphasis on analysis, budgets and forecasts, capital budgeting, and raising capital. Prerequisite: ACC 113 and BUS 240. Cannot be used in the following majors: accounting, business, finance, marketing or international business. Cannot be used in the following minors: business administration, human services management, or risk management. Offered each fall.
An introduction to organization theory and fundamental considerations of planning, organizing, and controlling organizations. Focus is on theories of motivation, perception, communication, decision making, group behavior, leadership, control tools, and change as they relate to the practicing manager in business, government, hospitals, and schools. Offered each semester.
The addressing of the production problems of manufacturing and service industries competing in domestic and international markets. Topic areas include production technology, capacity planning, facility location/layout, production scheduling, inventory systems, and quality control. Quantitative methods and analytical techniques are emphasized through problem solving. Site visits will be scheduled during some class hours; students are responsible for their own local transportation. Open to juniors and seniors only. Offered occasionally.
The role of human resources management and its effects on individuals as managers or employees. Case studies are used extensively. Individual and group behavior are investigated. Offered annually.
In-depth study of selected topics in management. Topics vary according to student and faculty interests. May be repeated for credit if the topic matter is different. Prerequisite: BUS 341 or consent of department head. Offered annually.
Nature of law and courts; international law; crimes and torts; administrative law; wills, trusts and estates;insurance law; antitrust law; landlord/tenant relationships. Introduction to contracts, sales, commercial paper, secured transactions. Open to juniors and seniors only. Offered each semester.
Detailed coverage of topics introduced in BUS355 with additional focus on the law of organizations. Other topics covered are appropriate for those planning to sit for the CPA examination, such as professional responsibility, ethics, duties and liabilities. Prerequisite: BUS355. Offered each spring.
A travel course designed to increase students' awareness and familiarity with the business practices, culture, politics, and values of different countries around the world. Students meet with business executives, educators, government officials, and visit various business organizations and cultural sites. Prerequisite: consent of instructor. Travel Seminars over the last ten years have gone to Argentina, Australia, Austria, Brazil, China, Estonia, France, Germany, Hong Kong, Hungary, India, Indonesia, Korea, Lithuania, Malaysia, New Zealand, Poland, Romania, Russia, Thailand, United Kingdom and Vietnam. Offered each May Term.
Courses treating specialized topics in accounting, business, or financial services at an advanced level. Two or more may be taken concurrently or repeated for credit if the topic matter is different. Prerequisite will depend on topic. Offered occasionally.
Intensive experience in assisting with the instruction of a specific course in business. Assignments include researching, organizing, preparing, and delivering a small number of lectures in that class. Prerequisites: major in business, international business, marketing; completion of 22 or more course units; minimum of 3.25 GPA in major; consent of department head. Offered each semester and May Term.
Not more than one course unit may be counted toward graduation requirements. May not be counted as general education credit or for the major or minor. Credit/No credit. Registration must be completed prior to the beginning of the internship. Prerequisites: consent of instructor, minimum of six business or economics courses. Offered each semester and May Term. May also be taken in the summer for an additional tuition charge. See department head for specific requirements.
This course guides students through the process and experience of creating a new, real not-for-profit or for-profit organization. Students will apply the knowledge and skills first developed in Introduction to Entrepreneurship (BUS 240), from idea generation through organizational planning of a scalable and sustainable entity. Students will have substantial interaction with successful entrepreneurs. Prerequisites: BUS 240, 255, ACC 113, and BUS 340. Offered each spring.
Organizational alternatives, trade policies and trading areas, influence of economic nationalism, international monetary system and finance, international competitiveness,and problems of less-developed countries. Open to juniors and seniors only. Offered annually.
Individual study directed toward a specific topic. Prerequisite: consent of department chair. Offered each semester and May Term.
A capstone course which applies major functional areas and tools to critical current and future issues. Focuses on strategic management and its role in positioning organizations, profit or not-for-profit, to address internal capabilities and external opportunities. Prerequisites: business administration, accounting, international business or risk management major; senior standing; BUS 303, 331, and 341 or consent of department head. Offered each semester.